Don’t Let Pro Bono Work Put You Out of Business by Susan Cartier Liebel

This article is particularly relevant not only to solicitors but those in the Web Design and Business support industries. As it says lower down FAMILY COME FIRST.

There is a lot of discussion about lawyers and their obligation to  perform pro bono legal services. Pro bono publico (translation: “for the public good”)  is a very admirable way to give back to society in the form of free or  very inexpensive legal aid to those who otherwise could not afford legal  services.  Sometimes, depending upon the nature of the case, there can still be a financial award if you win for your client.

 

This column, however, is not about the morality of whether or not  each and every lawyer has an obligation to give back to society in the  form of free or inexpensive legal services. It is about business  decisions. If the newly minted solo is inclined to do pro bono work, how  does it fit into his or her business plan?

Pro bono work usually translates into, “I’m not getting paid … by  choice.” It should be done as a calculated business decision. You only have so many hours in the day to represent your clients. When you make a calculated decision to  donate a certain number of hours of your time, whether in an effort to  attract more business and/or to satisfy some inner moral compunction,  while not taking food off your table, that’s called “marketing” and/or  “soul food.”

When you let a client take your time because you are incapable of  charging them or steal your time because you are incapable of collecting  your fee and there’s no hope of referred clients, all while struggling  to pay your rent, that’s called “stupid,” or, “I’m not getting paid … but not by choice.”

You must learn the difference between pro bono work and bad business.  One will help you prosper financially and emotionally. The other will  put you under.

While you are starting out, pro bono work needs to be very thoughtful  in terms of your business plan because if you are a bleeding heart you  will help a few, go out of business, and not be able to help a lot more  in the future.

There are pretty much two times in your career cycle when pro bono  work is a win/win situation for you and the client. When you are first  starting out, the likelihood of you billing 40 to 50 hours per week is  small. You will be in a learning curve. During this learning curve you  will have some time to take on a case others won’t because the client can’t  pay. It can be a tremendous learning experience, a basis for referrals  in the future and provide a lot of exposure to colleagues and the  courts.

And most importantly, it’s not taking away from you earning money to  support your business. It beats sitting around waiting for the telephone  to ring.

The second time in your career cycle when pro bono work is a win/win  situation is when you are well-seasoned, you’re financially comfortable  and you genuinely feel the need to work on a case for a client without  counting the nickels. The desire to help is great, the injustice of a  situation strikes a chord or the substantive legal issues compel you.  And because of your experience, what might have taken you thirty hours years  ago now takes ten hours.

One very successful attorney who does a lot of pro bono work now that  she can afford to once told me “there are a lot of barking dogs out there.  You can’t feed them all.” This was very wise advice for a new attorney.  There is no shortage of people who will look to take your time for free.

However, you are not in the business of extending credit or giving  away your services. Unless someone is paying your student loan, mortgage  and car payment, you are under no moral obligation to give away valuable time you can be using to network, educate and represent paying clients. There are only so many hours in a day.  And, yes, even as a new attorney your time is valuable.

You must grow your business first, keep yourself afloat and meet your  obligations to yourself and your family.  You will know if and when the  time is right to take on pro bono work.  At that time you will calculate  how many hours per year you can donate to those in need.  Remember,  your goal is to create a thriving business that will provide for your  future.  Only then will you be able to help others who might not otherwise have access to quality legal services.

What has been your experience doing pro bono work?

About the Author

Avatar of Susan Cartier Liebel
Susan Cartier Liebel is the Founder & CEO of Solo Practice University®, the only web-based educational and professional networking community for solo lawyers and law students. It is her personal mission, through education and authorship, to change the way law schools educate their students and the way the legal community receives solos

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